On the agenda: Tuesday
Browse below through WFA co-hosted events, WFA speaker sessions and third party invites throughout the week.
Events
Events by or featuring WFA
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WFA In-House Forum
For global/regional in-house agency leaders and specialistsRead more
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WFA x IARD Panel: From #Ad to Impact
Embracing Responsibility, Empowering Creativity, Expanding InfluenceRead more
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WFA x DEPT Panel: Beyond Artificial - The Real Work of Scaling AI
A breakfast panel and networking eventRead more
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WFA Sustainable Marketing roundtable at DEPT Secret Garden
This roundtable luncheon is built around genuine peer-to-peer dialogue amongst global brand-side Marketing and Sustainability leaders.Read more
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WFA x IAB: Retail Media - Raising the Bar
Retail media is growing rapidly, but advertisers continue to face major challenges.Read more
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WFA x Meta Panel: Trust and Transparency in AI
A cross-industry dialogue co-hosted by WFA and MetaRead more
Events hosted by partners
Calendar feed
Follow the instructions and use the url below.
https://cannes.wfanet.org/l/meeting2/calendar/4ee9a262-f947-4fa1-ae5c-17ffca3121ff/ical
Google Calendar
Microsoft Office 365 / Outlook.com
Apple / iCloud Calendar
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GumGum at Cannes 2026
Greetings from the shore!Read more
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The shots Magazine Podcast
shots Magazine and XR will host a podcast series at Cannes, bringing together CMOs, creative directors, production heads, and senior advertising leaders to discuss the ideas and trends shaping our industry.Read more
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The XR Suite
Swing by the XR Suite on La Croisette for a demo, a drink, and a look at what’s next for ad ops.Read more
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Kantar Content Studio
Cannes Lions is where creativity takes centre stage. The Kantar Apartment gives you the space to step away from the noise and focus on the decisions that matter for your brand.Read more
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Infosys Aster: From AI Pilots to Payback
How CMOs Prove and Scale Marketing ValueRead more
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mediasense Session: Impact Over Output
The Shift to Outcome-Based RemunerationRead more
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Cannes Rules!
The first-ever full-day Cannes programme dedicated to advertising self-regulation.Read more
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IAS X 614: Why Brands Should Lead in Women's Sports
Senior marketing leaders from Mondelez and Foot Locker will join IAS and The 614 Group for a candid conversation on how major brands can authentically invest in women’s sports while navigating brand health, safety, and cultural relevance in today’s media landscape.Read more
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VoxComm Exchange: let's talk about the New Agency Model
Key highlights from "Redesigning the Agency Value Model"Read more
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Fuel up with Fortune
Mark your calendar: Fuel Up with Fortune is backRead more
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DV Panel Discussion: The AI Advertising Era Changes the Game — Are You Ready?
AI is reshaping digital advertising with unprecedented speed, powering automation, accelerating optimization and enabling conversational experiences that transform how brands engage consumers.Read more
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ISBA x Ebiquity x Netflix Session: Total TV Effectiveness
Proving Profit in the Era of StreamingRead more
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IAS X Mastercard Panel: Beyond the Proxy
Why Media Quality is the Missing Link to ROIRead more
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Kantar Blueprint for Brand Growth Awards
The Blueprint for Brand Growth Awards return for their third edition at Microsoft Gardens, bringing together senior marketers and CMOs to celebrate the year’s most effective work in advertising, campaign performance, meaningful innovation and brand building.Read more
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DV Disco Daze
Join DV and Affinity Solutions for an unforgettable throwback party!Read more